My mom recently sent me an email, actually a SPAM email as it instructs you to send it to all your friends. I was taken with part of the underlying content. That of supporting local business. This particular email is aimed at slamming foreign made goods, particularly Asian made goods. But the underlying concept is GREAT!
Instead of buying mass produced and imported goods, support your local businesses, even though many Chains, whether Grocery, Restaurant, Mechanic, Beautician, or Department Store go a long way toward support of, and employ many in your community, perhaps your local small business owner can use your help too! It doesn't matter if you live in North Carolina as she does, or in Ecuador, or Bangladesh, or Merida Mexico as I do. Buy from and support your local community.
Tis the season.
I am including most of that email message here should you care to read! It could be quite generic if you replace Asian and China or Chinese with Foreign Made, and American with My local Community. I like the underlying message.
Christmas 2011 -- Birth of a New Tradition
As
the holidays approach, the giant Asian factories are kicking into high
gear to provide Americans with monstrous piles of cheaply produced goods
-- merchandise that has been produced at the expense of American labor.
This year will be different. This year Americans will give the gift of genuine concern for other Americans. There is no longer an excuse that, at gift giving time, nothing can be found that is produced by American hands. Yes there is!
It's
time to think outside the box, people. Who says a gift needs to fit in a
shirt box, wrapped in Chinese produced wrapping paper?
Everyone -- yes EVERYONE gets their hair cut. How about gift certificates from your local American hair salon or barber?
Everyone -- yes EVERYONE gets their hair cut. How about gift certificates from your local American hair salon or barber?
Gym membership? It's appropriate for all ages who are thinking about some health improvement.
Who wouldn't appreciate getting their car detailed? Small, American owned detail shops and car washes would love to sell you a gift certificate or a book of gift certificates.
Are
you one of those extravagant givers who think nothing of plonking down
the Benjamins on a Chinese made flat-screen? Perhaps that grateful gift
receiver would like his driveway sealed, or lawn mowed for the summer, or driveway plowed all winter, or games at the local golf course.
There
are a bazillion owner-run restaurants -- all offering gift
certificates. And, if your intended isn't the fancy eatery sort, what
about a half dozen breakfasts at the local breakfast joint.
Remember, folks this isn't about big National chains -- this is about
supporting your home town Americans with their financial lives on the
line to keep their doors open.
How many people couldn't use an oil change for their car, truck or motorcycle, done at a shop run by the American working guy?
Thinking about a heartfelt gift for mom? Mom would LOVE the services of a local cleaning lady for a day.
My computer could use a tune-up, and I KNOW I can find some young guy who is struggling to get his repair business up and running.
OK, you were looking for something more personal. Local crafts people spin their own wool and knit them into scarves. They make jewelry, and pottery and beautiful wooden boxes.
Plan your holiday outings at local, owner operated restaurants and leave your server a nice tip. And, how about going out to see a play or ballet at your hometown theatre.
Musicians need love too, so find a venue showcasing local bands.
Honestly,
people, do you REALLY need to buy another ten thousand Chinese lights
for the house? When you buy a five dollar string of light, about fifty
cents stays in the community. If you have those kinds of bucks to burn,
leave the mailman, trash guy or babysitter a nice BIG tip.
You
see, Christmas is no longer about draining American pockets so that
China can build another glittering city. Christmas is now about caring
about US, encouraging American small businesses to keep plugging away to
follow their dreams. And, when we care about other Americans, we care
about our communities, and the benefits come back to us in ways we
couldn't imagine. THIS is the new American Christmas tradition.